The Agency
Behind TikTok
Shop’s #1
Best Sellers

An introduction to Konsort Social, and how we turn TikTok Shop into a growth engine for your brand.

Konsort Social

We have driven $70+ million in GMV.
Trusted by 183 brands on TikTok Shop.

boomboomarraejustbeeboostoxygenovertoneshapermintkeepgoingxendurancehygieneherosuperninjaboombeautySalt & Stonelegendlondontrueclassicmysmilecolorwowglobebodywisemorelabssnow

And influencer content partnerships
with clients at enterprise scale

IndeedMonzoRoyal Bank of ScotlandVistaPrintmonday.comLovehoney

Who we are

A TikTok Shop partner agency operating in both the US and the UK. We run shops end to end in either market, or both at once.

We take a brand from no shop at all to a running creator engine:

  • Account setup, verification and catalogue build
  • Affiliate architecture and commission strategy
  • Paid media management and scaling
  • Live selling strategy
Platinum Partner
TikTok Shop’s top agency tier
183 brands
Supported on TikTok Shop
US and UK
Partner agency in both regions
$70m+
GMV driven on TikTok Shop
Track record

We hit the #1 selling product
on TikTok Shop three times

Across three different categories.

#1
No. 1 seller
Wellness
#1
No. 1 seller
Oral care
#1
No. 1 seller
Premium haircare
BoomBoom
Wellness

Natural nasal inhalers for focus and energy. A Shark Tank brand with a loyal following and almost nothing running on TikTok when we started.

Peak monthly GMV on TikTok Shop
$3M
$2k
Monthly GMV when we started
1,500x
Growth in monthly GMV
No.1
Best seller on the whole platform*
*By units sold over a 24h period
MySmile
Oral care

Teeth whitening strips and kits, in a crowded price-led category where before-and-after proof decides the sale.

Peak monthly GMV on TikTok Shop
$1.2M
$550k
Monthly GMV when we started
+118%
Growth in monthly GMV
No.1
Best seller on the whole platform*
*By units sold over a 24h period
Color Wow
Premium haircare

Salon haircare led by Dream Coat. Real prestige to protect, and a hero product built for demonstration.

Peak monthly GMV on TikTok Shop
$1.8M
$400k
Monthly GMV when we started
+350%
Growth in monthly GMV
No.1
Best seller on the whole platform*
*By GMV over a 24h period
The mechanism

Linear effort,
Exponential return

Six creators become sixty because six got paid.

Sixty become six hundred for exactly the same reason.

The curve is not an accident, it is how the platform is built.

GMV Time → Inflection point Seeding Compounding THE Loop Creator earns Posts more More views New creators bends the curve
What feeds the loop

Content volume is the input.
GMV is the output.

We plotted brands’ monthly GMV against their monthly affiliate video output.

The relationship is strongly linear: R² = 0.74.

Above 5,000 affiliate videos a month, brands are almost always doing $1M+ a month.
Stuck under 300 videos a month, brands almost always plateau under $100k.

Nothing else in the channel correlates this tightly. The job is not to make better content than everyone else. It is to make far more of it, without letting the brief slip.

05,00010,00015,00020,000$0$2M$5M$7M$10MMonthly GMVAffiliate videos per monthOne brand, one monthTrendline · R² = 0.745

Source: Reacher and Brandboost Creative

Why half measures fail

Below a certain size,
your other channels don’t feel it

Other channels start to feel it
Halo into your other channels
Monthly TikTok Shop GMV →
Small

At $50k a month you get a small (maybe) profitable channel but near-zero impact on your website, Amazon or retail.

There is simply not enough conversation happening.

The trap is the middle. Enough spend and effort to hurt, not enough volume to move brand awareness. It is a hamster wheel with a budget attached.

Our goal is to get you above $100k a month, as fast as possible. That is where TikTok Shop stops being a siloed channel and starts pushing your numbers up everywhere you sell.

Case in point
Salt & Stone

A premium brand that will not discount, ever. We held that line for them. Here’s what it cost.

What we protected
  • Every creator video reviewed, every day
  • Any videos that cross brand guidelines flagged and removed
  • Price integrity never broken, not once
  • Never appeared in a discount feed
What it strangled
  • Growth far slower than the category allowed
  • Large untapped potential still sitting there
  • Low six figures after a long climb
  • Only now barely denting Sephora sell-through
The cannibalisation question

Discounting on TikTok showed no
measurable impact to Meta performance

Your website customer
Your TikTok Shop buyer
22%overlap

One of our clients, a $300M brand in the beauty category, tested this on their own data. We sold two of their main products on TikTok Shop at 25% below the website price for eight weeks.

The results
  • Meta conversion rate went from 1.94% to 1.92%, so no measurable impact
  • 78% of TikTok Shop buyers were new customers who had never ordered from the website
  • Meta CPA rose ≈ 5% on discounted products over the test
    Meta CPA rose ≈ 4% on hero control products over the test
No measurable impact on Meta performance from discounting aggressively for two months.

This test is not comprehensive or a perfect measurement, but it is the best data we have so far. Source: brand’s internal study, Aug 2025 to Apr 2026.

The decision

There is a middle,
and it is where we should aim to sit

Salt & Stone
Never discounts. Growth capped.
Your brand
Bundles at par. Targeted moments to spike sales, never always-on.
Volume players
Always on discount. Brand is the cost.
Total protectionRace to the bottom

Premium everywhere else

Packaging, creator tier and content quality never drop. Price can flex for a moment. The brand does not.

Moments, not always-on

Concentrated events you control, timed to key sales moments.

Your other channels never see it

Offers live inside TikTok Shop. Your website and other channel pricing stays exactly where it is.

Case study

Arrae

Health / Supplements

Situation

A supplement brand facing compliance challenges, violations, and stuck at a revenue plateau.

What we did

  • Fixed their negative review rate by setting better expectations in content.
  • Launched their new bloat gummies with a 60-day acceleration plan.

Result

Grown from $150k to a peak of $741k a month, inside the tightest compliance regime on the platform.

Case study

True Classic

Fashion / Apparel

Situation

A brand already dominating paid social but hitting a brick wall on social commerce. Stuck at <$10K/month, burning money on samples and not able to make sales.

What we did

Built the affiliate engine from scratch, found a new audience that they weren’t speaking to on Meta, and unlocked an entirely new demographic for the brand.

Result

From $9K to $200K a month in our first 90 days

What You Cannot Get Elsewhere

Konsort Social:
An Agency Like No Other

Project Horizon Member

TikTok’s private programme open to a short list of agencies, built to bring strategic merchants onto the platform. Direct lines to key contacts, not support tickets.

Official Euka Partner

One of a select group of Euka’s top partners, and the official sponsor and co-host of their podcast.

Reporting Even TikTok Cannot Give You

Seller Center shows what happened inside TikTok. We build the analysis that shows what TikTok did to everything else.

10,000+ Creator Army

Relationships with over 10,000 TikTok affiliates, including some of the biggest sellers on the platform.

Small Team, Maximum Focus

A lead strategist and dedicated team on your brand. Nobody here is juggling 10 accounts. You are always priority.

Margin Modelled Before We Scale

Per-product contribution at full price, typical discount and floor, with a breakeven line, built before a single sample ships.

How we work

Full service
management

Every part of it is run by us. You approve the direction and we execute. If it is inside TikTok, we will take care of it.

01

Shop and ad account

TikTok Shop setup and Shopify sync. Ad account installation. Product catalogue built and optimised.

02

The affiliate engine

Custom hiring and onboarding funnel. Community management. Tiered incentives, criteria-based rewards, fee negotiation with creators.

03

Live selling strategy

Unlock a revolutionary new content format with Live Stream Shopping.

04

Paid media

Advertising strategy and budget optimization. Daily management and scaling of TikTok GMVmax.

05

Creative and testing

A bespoke testing roadmap. Creative strategy and ideation, informed by what is already selling.

06

Detailed reporting

Weekly data on media and creative. Full bottleneck analysis with specific constraints identified and action plans assigned.

Investment

Monthly retainer

$8,500 / month
plus 1.7% of GMV above $200,000 a month

Below that, nothing. We only earn more once the channel is genuinely working.

Run the numbers yourself → konsortsocial.com/fee-calculator

I don’t even know how we can afford you when I consider how fancy your agency is
Ezra Firestone · Founder, oVertone & BOOM! by Cindy Joseph
You guys have been incredible. We’re finally starting to see some traction with TikTok Shop after months of struggling on our own
Bryan Cano · VP of Marketing, True Classic
Konsort completely transformed our TikTok Shop results. I’d 100% recommend working with them
John Pinto · CEO, BoomBoom
The most detail-oriented, communicative company I have used
Ilya Fedorovich · Founder, Xeela